Sony Alpha a7 IV mirrorless digital camera with 28-70mm lens
The Alpha 7 IV sets the new benchmark for video and full-frame cameras today, offering even more remarkable image quality, combining high definition at 33 megapixels, low-light image quality, Pro 4K 60p video recording. , optimal manipulation, a new simpler and more logical menu, capabilities for quick sharing. With high-quality real-time autofocus for both stills and video, the Alpha 7 IV brings the power of Sony technology to imaging enthusiasts, creators and professionals, making it the ideal hybrid camera for full frames.
SPECTACULAR IMAGE QUALITY: Combined with the ultra-powerful Bionz XR processor, the new 33 megapixel full-frame Exmor R sensor from behind illuminates delivers even more outstanding image quality, combining high definition and low light image quality.
Take advantage of Sony's latest color science and professional creative modes and create ultra-realistic images in your own style.
THE BEST OF FAST AND ACCURATE FOCUSING: Equipped with the latest AF technologies and real-time eye and subject tracking (human, animal or bird), the Alpha 7 IV lets you effortlessly follow your subject while wearing the It's Time to Build your frame, whether you are taking photos or videos. And with a large and fast buffer, you can capture the best moment of action in bursts of up to 10fps.
UNIQUE PHOTO EXPERIENCE: With its new refined and ergonomic design, the Alpha 7 IV features a new ultra-realistic 3.69 million-dot electronic viewfinder, a rotating 7.6 cm (3 ") rear screen and an integrated imaging system. 5-axis 5.5-stop stabilization (IBIS) for a perfectly stable and comfortable photo and video experience. With Sony's new highly intuitive touch menu, photo / video / low motion control dials and dual memory card slot , switch between photos and videos seamlessly and unleash your creativity.
CREATE PROFESSIONAL QUALITY VIDEO - and record in 4K up to 60p (lossless). For seasoned filmmakers, the Alpha 7 IV can record internally in 4: 2: 2 4K 10-bit and features S-CINETONE / S-LOG 3 picture profiles for cinematic playback and easy post-production. Combined with real-time AF technology, the camera follows the subject, their eyes even in rapid motion, whether your subject is human, animal, or bird. The Alpha 7 IV also includes unique video tools like respiratory focus compensation, a digital audio interface for using Sony professional microphones, and a heat dissipation frame for long video recording sessions.
MANAGE YOUR CONTENT AND STAY CONNECTED: Alpha 7 IV lets you stream live in Full HD 60p (and up to 4K 15p) without a capture card, so you can stay connected with your audience. With USB-C 3.2 connectivity, blazing-fast Wi-Fi, and automatic image recording via Bluetooth, this camera is ideal for streaming, allowing you to instantly transfer your images to share with the world.
THE BEST SONY LEGENDS EXPERIENCE - Choose from over 40 full-frame Sony native lenses and unleash your creativity. Designed specifically for Sony cameras, they deliver superior image quality combined with unique focus performance for both still images and video to give you the best photography and video experience.
FE 28-70mm f / 3.5-5.6 OSS lens
Included with the camera is the versatile FE 28-70mm f / 3.5-5.6 OSS wide-angle to portrait-length lens. This lens features an extra-low dispersion element and three aspherical elements to control chromatic and spherical aberrations throughout the zoom range. A linear autofocus motor, coupled with an internal focus design, offers fast and quiet focus performance that is suited to both still images and video recording. Plus, Optical SteadyShot image stabilization minimizes the appearance of camera shake, and a weather-sealed design lets you work in inclement conditions.