FUJIFILM CAMERA X-T50 + 16-50MM F2.8 - 4.8 R LM CHARCOAL

The new and shiny Fujifilm X-T50 model inherits the design of the XT series, which immediately transports us to bygone times due to its great resemblance to a classic photography camera. The compact body is truly light, compact, and ergonomic. In summary, we will have in our hands a tool that will deliver pleasure with its use wherever our interests take us to engage in photography and videographic content.

We are looking at a lens that stands out for being smaller and lighter than other lenses in the same range, with a greater capacity to meet the demanding resolutions of the brand's sensors. The new XF 16-50mmF2.8-4.8 R LM WR is a tool that will be highly appreciated. It covers a range from wide-angle to medium telephoto, making it ideal for daily use and featuring a weather-resistant design. We are tired of choosing between good lenses or convenient lenses... we want everything and we want it now. Versatility is fundamentally attractive in the values of the new member of the XF series, making it a lens to always have at hand. The 16mm setting is perfect for landscapes, interiors, architecture, and group portraits, while the 50mm setting allows for managing portraits, photographing animals, and capturing fleeting and unrepeatable action. Its minimum focusing distance of just 24 cm allows for an original aesthetic, and although it is not a 1:1 macro lens... its results will delight us.

This new X-T50 mirrorless camera model features a completely new film simulation dial on the top plate, allowing immediate access to the coveted and beloved film simulations, never before has it been so easy. It is as simple and immediate as turning the dial. We will have 20 film simulation modes to choose from, including the latest “REALA ACE.” The exclusive color science that Fujifilm has developed since 1934 marks the character and denotes the love for the dedicated work developed with full conviction and knowledge.

This new mirrorless camera model with a stabilized 40.2 MP sensor uses the subject detection AF of the X-Processor 5 to accurately track a variety of subjects. Built with deep learning artificial intelligence technology, it detects animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones. These impressive results are supported by the excellent capabilities provided by the autofocus prediction algorithm for reliable focus even when recording continuously moving subjects. Improvements in autofocus are more notable in the AF Zone and in low contrast situations.

The X-Trans CMOS 5 HR processor of the Fuji X-T50 has a more efficient pixel structure from a lighting perspective. A native ISO 125 configuration, its resolution of 40.2 MP is managed by an improved image processing algorithm, which increases resolution without compromising the signal-to-noise ratio. An astonishing image quality is in the palm of our hand.

For those who brim with creativity but shy away from tedious editing sessions, this genius of being able to create compositions by combining up to nine images in Additive, Average, Bright Comparative, or Dark Comparative modes to combine multiple perspectives or different points in time, will be love at first use. Various adjustments, including film simulations, can be applied to each exposure to produce a unique creative expression entirely in-camera.

This new X-T50 model offers advanced video performance in a compact and lightweight body, allowing for the creation of 6.2K resolution movies internally at 30p in 10-bit 4:2:2 color. Also available are 4K/60p and high-speed 1080/240p, which maximizes video flexibility. We will be able to track the subjects of your videos with ease. By selecting the AF-C mode with wide/tracking AF and then simply touching the subject on the rear LCD screen, the new camera will follow the object, even in situations where multiple subjects appear in the frame.